The Future of Wearable Tech


Via Madisons Innovative

If you’re one of the many women who have yet to be swayed by the forward-thinking wearable tech marketers, we understand. Prior to the recent launch of the beautifully streamlined, high-style Apple Watch, designers’ tech-friendly bands and bracelets were predominately not so friendly to the eye.  But according to Forbes, the objectionable clunk-factor of these plasticized devices has not stopped young shoppers from buying into the trend.  A new stat from GlobalWebIndex reported that while men are more interested in wearable tech than women (69% versus 56%), the majority of young people aged 16 to 24 want to own accessories that feature built-in electronics. A whopping 71 percent wants them, in fact.  While it may feel as if the digitized niche within the fashion industry has been growing for quite some time already, this study indicates we’re still at the very beginning.  As the popular demand continues to rise and today’s 16 to 24-year-olds age, you can expect to see wearable tech become much more than a niche— in the interest of sales, both big and small designers will be tailoring their product lines to feed the tech-hungry masses.


Via Fashion Times


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