For weddings, parties, and big nights out, heels by Jimmy Choo are considered high-style staples. In fact, the brand’s role on the red carpet is so widely publicized that some women incorrectly assume every Choo shoe has major height. As the company’s new Creative Director, Sandra Choi, explains to British Vogue, many pairs by this designer are functional as opposed to solely festive. “It’s like technology— everyone wants things to be simple, easy and convenient and look great. All that applies in the world of shoes. To be sat here in flats representing Jimmy Choo—that’s a new day. It used to be all teetering shoes, and there are moments that you want to teeter, but if you do want height, it doesn’t have to be with a skinny heel, it can be with volume.” Sounds great to us, and we suspect it looks—and feels— even better.